Why equipment ROI matters
Capital purchases lock up cash. A machine that pays back in 6 months is usually a clear yes; one that pays back in 30 months needs scrutiny on warranty, useful life and obsolescence.
Worked example — a £14,000 commercial oven
A bakery buys a £14,000 deck oven. It enables one extra production run per day, adding roughly £1,800 net profit per month after the oven’s own gas and consumables.
- Payback: ~7.8 months
- Total ROI (36 mo): +363%
- Annualised: ~67% per year
Common mistakes
- Counting gross revenue instead of net profit
- Ignoring finance interest when leasing
- Forgetting installation, training and delivery in the spend
- Using an unrealistic useful life